Post by account_disabled on Feb 24, 2024 5:28:47 GMT
If you want to create an e-commerce that gets traffic, you must focus on SEO optimization of the web project. What are the best practices to apply to a PrestaShop e-commerce site to ensure good positioning on the main search engines? To achieve this, you can follow the main SEO guidelines that will allow your online store to appear among the top results of the SERP. Content index: Keyword research Create a blog How to optimize content on PrestaShop from an SEO perspective? How to best optimize the “categories” Monitoring of results Choose PrestaShop Hosting for your e-commerce Keyword research Identifying keywords allows you to optimally evaluate the reference sector and competitors, to better understand the audience you are addressing and to adequately respond to customer needs.
SEO optimization for an e-commerce created with PrestaShop must necessarily Qatar Mobile Number List start from the study of the keywords for which it is worth positioning, in order to acquire and increase visibility on search engines. In this phase, various tools and software will be useful to you that carry out analyzes on the targeted keywords, monitoring the progress of the strategies and also of the activities of competitors, of the CPC (cost per click). If the value is high, the cost of positioning yourself for those keywords in Ad campaigns will also be high. Even more important is to put yourself in the customers' shoes, or rather your buyer personas .
After a keyword research phase, you will have to filter and organize the results useful for positioning your website and understand what the search intent is for each keyword. This will give you the opportunity to best set up the strategy, a fundamental aspect in the SEO field. In this sense, you can use Google Trends , which offers an initial view of the search volumes associated with specific keywords, or take note of the suggestions that Big G itself provides when you start typing a word in the space provided. Create a blog One of the most fun, but time-consuming, aspects of managing an e-commerce is creating a blog, where you can pour all your creativity and that of the company team. A blog is not only this, but it represents a valid resource for achieving a better level of SEO optimization. In fact, it is part of a strategy that allows you to stand out from the competition, focusing on the quality of content to obtain qualified traffic.
SEO optimization for an e-commerce created with PrestaShop must necessarily Qatar Mobile Number List start from the study of the keywords for which it is worth positioning, in order to acquire and increase visibility on search engines. In this phase, various tools and software will be useful to you that carry out analyzes on the targeted keywords, monitoring the progress of the strategies and also of the activities of competitors, of the CPC (cost per click). If the value is high, the cost of positioning yourself for those keywords in Ad campaigns will also be high. Even more important is to put yourself in the customers' shoes, or rather your buyer personas .
After a keyword research phase, you will have to filter and organize the results useful for positioning your website and understand what the search intent is for each keyword. This will give you the opportunity to best set up the strategy, a fundamental aspect in the SEO field. In this sense, you can use Google Trends , which offers an initial view of the search volumes associated with specific keywords, or take note of the suggestions that Big G itself provides when you start typing a word in the space provided. Create a blog One of the most fun, but time-consuming, aspects of managing an e-commerce is creating a blog, where you can pour all your creativity and that of the company team. A blog is not only this, but it represents a valid resource for achieving a better level of SEO optimization. In fact, it is part of a strategy that allows you to stand out from the competition, focusing on the quality of content to obtain qualified traffic.