Post by account_disabled on Feb 14, 2024 7:53:34 GMT
What is Product Line that businesses must pay attention to? Product Line greatly impacts sales efficiency, profits and the development of a company. In this article, Prodima will help you understand Product Line and information surrounding this topic to have an accurate view of your product lines before launching them to the market. Let's get started! What is Product Line? Product Line – Product line, is a group of related products marketed => sold under a brand provided by a specific company. Some key phrases to focus on to understand the definition of this product line are: Related product group : Is a product group that includes related products based on: target audience, value, technology used, customer preferences.
Sold under a specific brand: These products are grouped Namibia Telemarketing Data together under a sub-brand name or offered directly under the parent brand name. What is Product Line? Product Line is a group of related product lines Product Line vs Product Mix People often confuse Product Line and Product Mix as the same thing – but they are actually significantly different. A Product Line is a unique product category or product brand offered by a company. It can be considered as a product group that includes all related products of the same type. Meanwhile, Product Mix is the total number of product lines that a company offers to its customers. In simple terms, a product line is a subset of the product mix. Take an example of a dairy company with products: Milk, Cheese, Butter and Diet Products. Let's say that this company sells 3 types of milk, 15 cheese products, 2 butter products, and 10 diet products.
These product groups are Product Lines and a category of these product lines is the company's Product Mix. Specific examples of Product Line Here are some product line examples to help you better understand what a Product Line is and how companies can profit from it: Great Hair Care Products Company Great Hair Care Products offers a low-cost brand of shampoo and conditioner sold in convenience stores worldwide. Recently, Great Hair Care Products expanded its Product Line to add two new products: hair dryers and texturizers. Since these products were launched under the existing brand, consumers automatically understood that they would be available in the stores where they typically purchase Great Hair Care Products shampoos and conditioners. People who often buy shampoo and conditioner will tend to buy a hair dryer or hair curler if they have a need for those products.
Sold under a specific brand: These products are grouped Namibia Telemarketing Data together under a sub-brand name or offered directly under the parent brand name. What is Product Line? Product Line is a group of related product lines Product Line vs Product Mix People often confuse Product Line and Product Mix as the same thing – but they are actually significantly different. A Product Line is a unique product category or product brand offered by a company. It can be considered as a product group that includes all related products of the same type. Meanwhile, Product Mix is the total number of product lines that a company offers to its customers. In simple terms, a product line is a subset of the product mix. Take an example of a dairy company with products: Milk, Cheese, Butter and Diet Products. Let's say that this company sells 3 types of milk, 15 cheese products, 2 butter products, and 10 diet products.
These product groups are Product Lines and a category of these product lines is the company's Product Mix. Specific examples of Product Line Here are some product line examples to help you better understand what a Product Line is and how companies can profit from it: Great Hair Care Products Company Great Hair Care Products offers a low-cost brand of shampoo and conditioner sold in convenience stores worldwide. Recently, Great Hair Care Products expanded its Product Line to add two new products: hair dryers and texturizers. Since these products were launched under the existing brand, consumers automatically understood that they would be available in the stores where they typically purchase Great Hair Care Products shampoos and conditioners. People who often buy shampoo and conditioner will tend to buy a hair dryer or hair curler if they have a need for those products.